Pricing
One plan. Everything included. From $49.
Dashboards, Analytics, Website Optimizer, Offline Conversions, AI and every integration come with every plan. Only Attribution, SEO and Network Monitoring are priced per client. Start with a 14-day free trial.
01
One plan for your agency
You are billed as an agency, on one invoice, whatever the number of clients. A single business is simply an agency with its own clients. Give each brand its own client, so its data, people and reports stay separate.
02
Six services included
Dashboards and reports, Analytics, Website Optimizer, Offline Conversions, AI Services and the API/MCP Gateway come with every plan, for every client, with white label and every integration.
03
Three per-client services
Attribution, SEO and Network Monitoring are a flat price for each client that uses them. There are no other add-ons.
04
Usage pooled, shown live
Every client brings a generous allowance to a pool shared across the agency, so most agencies never pay for usage. Billing shows what you have used, the cost so far and a projected month-end total.
Plans
Monthly, in US dollars. Every plan has every feature; the plans differ only in how many clients are included and the discount you get.
| Plan | Monthly | Clients included | Each extra client | Off usage and per-client services |
|---|---|---|---|---|
| Starter | $49 | 3 | $15 | None |
| Agency | $149 | 10 | $12 | 10% |
| Scale | $399 | 35 | $9 | 20% |
Included in every plan, for every client
- Dashboards and reports: live dashboards built by hand or by AI, public links, TV mode, PDF, Excel and picture downloads, daily email and scheduled reports.
- Analytics: standard reports, GA4 side by side or blended, Smart Events, video, event forwarding, mobile SDKs, session replay, A/B tests and feature flags, and warehouse export.
- Website Optimizer: daily checks steered by your goals, AI write-ups, one-click fixes, alerts and a monthly report.
- Offline Conversions: rules, previews, test sends and an assistant, sending to Google Ads, Meta, Microsoft Advertising, TikTok and Google Analytics.
- AI Services: the assistant and business overviews, plus AI helpers on every screen.
- API/MCP Gateway: all 52 integrations through one REST API and one MCP server, with SDKs for Python and TypeScript.
- Platform: white label, custom tracking domains, the file drop box, the email inbox, an example client and storage.
Three services, priced per client
Only the clients that use them pay for them, and your plan’s discount applies.
| Service | Per client a month | Included for each client (pooled) | Above that |
|---|---|---|---|
| Attribution | $49 | 100,000 sessions | $0.15 per 1,000 sessions |
| SEO | $25 | 250 tracked keywords, 100 research lookups, 25,000 audit pages and 500 local grid points, plus AI visibility | $0.05 per keyword a month, $0.06 per lookup, $1 per 1,000 pages, $0.004 per grid point |
| Network Monitoring | $25 | 50 devices, 5 GB of monitoring data, 50 config backups, 50 one-minute checks and 5 GB of logs; 3 hypervisor hosts, 5 databases, 5 storage systems, 5 server controllers, 25 cloud resources, 10 device users, 100 extra-location checks and daily AI findings | $0.50 per device a month, $0.50 per backed-up device, $0.25 per one-minute check, $0.40 per GB of data, $0.50 per GB of logs, $2 per host, database or storage system, $1 per controller, $0.20 per cloud resource, $1 per device user, $0.08 per extra-location check, $5 per IDS sensor, $0.05 per alert text |
Usage, pooled across your agency
Each client adds its allowance to one pool for the whole agency. Usage is charged only above the pool, and Agency and Scale take 10% and 20% off.
| Usage | Included for each client (pooled) | Above that |
|---|---|---|
| Data source connections | 25 | $0.25 each a month |
| Gateway and data calls | 50,000 | $0.03 per 1,000 |
| Dashboard data calls | 100,000 | $0.03 per 1,000 |
| Scheduled reports | 10 | $1 each a month |
| Analytics events | 1,000,000 | $8 per million |
| Smart Events AI runs | 10 | $0.20 each |
| Session replay recordings | 2,500 | $2 per 1,000 |
| Running A/B tests | 3 | $3 each a month |
| Websites checked by Website Optimizer | 1 | $5 each a month |
| Website Optimizer AI write-ups | 30 | $0.10 each |
| Offline conversions sent | 2,500 | $2 per 1,000 |
| AI Services | $3 of use | $6 per million input tokens and $30 per million output tokens |
| Storage | 5 GB | $0.75 per GB a month |
| API requests | 50,000 | $0.03 per 1,000 |
What the same tools cost elsewhere
Prices other companies publish for comparable tools. We quote only their own pricing pages.
| What you need | Metric Sensei | Elsewhere (their published price) |
|---|---|---|
| Client reporting and dashboards | Included in every plan, from $49 for 3 clients | AgencyAnalytics $20 per client a month billed yearly; DashThis from $44 a month for 3 dashboards; Swydo from $69 a month for 10 data sources |
| Attribution of leads, calls and sales | $49 per client a month with 100,000 sessions | Ruler Analytics from $400 a month for up to 10,000 visits |
| Network monitoring | $25 per client a month with 50 devices, logs, threats, servers and clouds included | Domotz $35 per site a month |
| Rank tracking | Included in SEO at $25 per client, with 250 keywords | AgencyAnalytics Rank Tracker add-on $41.67 a month per 500 keywords, billed yearly |
Sources, checked November 2026: AgencyAnalytics, DashThis, Swydo, Ruler Analytics, Domotz. Each product differs; see our comparisons for what each one does.
Every new account starts with a 14-day free trial, and the day the trial ends is free too. A client turned on for part of a month counts for that share of the month. Prices exclude taxes.
Questions
Common questions
What can Metric Sensei do?
Nine services on one set of connections: Analytics, Dashboards, an AI assistant, Network Monitoring, Attribution, SEO, Website Optimizer, an API/MCP Gateway and Offline Conversions. Six are included in every plan; Attribution, SEO and Network Monitoring are a flat price per client.
How long does setup take?
Connecting your main accounts and adding the tag usually takes less than an hour, and a network collector installs in minutes. Analytics can bring in your Google Analytics 4 history, and dashboards and the AI assistant work as soon as an account is connected.
What can the AI assistant see?
Exactly what you can see in Metric Sensei, with your own permissions, and nothing more. It asks for your approval before it changes anything.
Do I have to replace Google Analytics?
No. Metric Sensei reads your GA4 data and sets the GA4 user ID for you, so both tools agree. You can keep GA4 running alongside.
What happens to my customers' personal data?
On your website, email addresses and phone numbers are hashed in the visitor's browser before they are sent. Customer details from connected sources are encrypted with each client's own key and shown in full only to the people you allow. We never sell or share data, and deleting a client deletes all of its data in every service.
Does it work with Shopify and WordPress?
Yes. Install the Shopify app or the WordPress plugin and the tag is added for you. Other sites paste one line of code.
Is there a free trial?
Yes. Every new account gets 14 days with everything in its plan, and you can add an example client with made-up data to explore every screen first.
Can my agency manage several clients?
Yes. Agencies add each client as its own account, with separate data, people and billing, all under one sign-in.